Recurring thoughts to go from a 130-page instruction manual to a short URL.

  • Product: Instruction manuals.  Featured here, Ikea’s Klockis
  • Hardware: physical world
  • Problem: Paper instruction manuals that include a gazillion languages (mostly useless) and often get lost in the house or not recycled =(
  • Solution: Print a short URL on the cardboard packaging, or a business card card stock. The short URL leads the user to product instructions in a language based on their location sharing or IP address.
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